Charity: Raising Malawi
Annual Impact: $5,540,068
After co-founding Raising Malawi in 2006 to aid the nation’s two million orphans, ম্যাডোনা has become one of the most hands-on philanthropic celebrities. She had to go through a fair bit of legal wrangling, but the pop তারকা eventually adopted two Malawian children, Mercy and David. Of course, the coverage and controversy sparked দ্বারা the adoptions generated significant press, as she and the charity were mentioned in over 600 newspaper অথবা magazine প্রবন্ধ in the last 24 months. The organization focuses on providing basic needs for children including nutrition, education, health care, and clothing, and to kick-start donations ম্যাডোনা has vowed to match every dollar donated to the organization out of her own pocket.
Breakdown: TV ($455,568), Print ($4,897,500), Internet ($187,000), Personal donations (undisclosed)