No... There are different kinds of জীবন্ত and people with different likes. I, for example, only like জীবন্ত when it has all: romance, drama, action, mystery, ect... And best prefered: Fantasy! :D But what I like most is: romance and drama. If the জীবন্ত was only about action, I'd never watch it... (._. )
to be hinest, I only পোষ্ট হয়েছে that to make a point. I didn't actually mean that we watch it ONLY for 1 reason, I was commenting on that all this shipping nonsense in anime's is starting to get to be as annoying as Fanpop's new layout questions....
Well look at Ichigo's face... Hes quite seriosu and... depressed...? Meaning this picture is probably about tragic between them অথবা something... And Rukia is blushing because the man she likes (I'm just describing the picture... I know that she doesn't like Ichigo like that in the anime... sadly...) is so near her, অথবা rather, hugging her. People always blush when the person he/she likes are doing something to you... something sweet, like: complimenting, hugging... especially kissing! (>^.^<) So yeah... That's pretty much how I understood the picture... as for the couple... ONE OF THE MOST ADORABLE COUPLES EVER!!! I প্রণয় IchiRuk (or what's the couples nickname...? xD)!